Customer Relationship and Email Management
For businesses, collection and analysis of customer data can become one of their greatest assets in learning more about the needs and wants of their customers.
Successful Collection and Use of Customer Data
FinTech Management Services (FTMS) ensure that clients' first-party data is properly collected, cleaned, normalized, stored, analyzed and deployed, so that it can be used successfully in mailshot campaigns and other customer engagements. If they so wish, we can run such campaigns on our clients’ behalf.
Is Email Still A Profitable Marketing Channel?
Here at FinTech Management Services (FTMS), we manage email-marketing campaigns for a number of our clients. We also consult with companies on optimizing their email marketing efforts. We believe strongly that email is still a profitable marketing channel, a much better vehicle for communicating with your customer database than, say, Facebook and other social media platforms.