Loyax is a powerful cloud-based, white label customer loyalty platform which can be completely customized to fit the needs of any business. It blends web, mobile, social and in-venue interactions to help businesses approach their customers with targeted communication across multiple channels.
Loyalty points may be collected according to spend/visits/purchases/events (e.g. birthday). There are a variety of redemption/reward plans. Points can be awarded and redeemed across a business group. Lottery and ‘gamification’ are also included.
Targetted communications to customers can be via email, SMS, Facebook, other social media, and push (mobile app), and can be automated (e.g birthday greeting).
Integration is possible with CRM, POS, and Payment Systems (coming soon), either direct or by customised API.
Loyax is particularly strong on reporting, e.g. total spend, average spend, comparisons, etc.. Predictive analysis is possible.
There is a customisable end-user portal. The system is multi-currency. A number of languages are already supported.
Target Markets: Mainly aimed at SME’s in the travel & tourism, retail, and banking sectors.
Link: Travel and Tourism Loyalty
Our Partner: Sirma Solutions (Bulgaria)